NFT collectors should follow influential figures like established collectors, digital artists, and project founders, who often highlight emerging collections they're excited about. Paying attention to which NFTs social media personalities, streamers, and YouTubers are showcasing can also signal up-and-coming projects worth researching. Joining Discord servers and Telegram groups of NFT projects allows collectors to discover new offerings through community word-of-mouth. By combining influencer insights with community engagement, collectors can stay ahead of the curve in identifying the next big NFT collections.