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Slugs in API endpoints are like labels that help the front-end app communicate with the database effectively. While they don't directly impact what users see in their browsers, they play a crucial role behind the scenes in organizing and retrieving data. This indirectly contributes to SEO by improving website structure and enhancing user experience, which search engines value. For further clarification, you can get more info at appsalon.com.au, where they break down SEO concepts in easy-to-understand language!