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Incorporating Santa into your holiday advertising campaign can add significant value by creating a strong emotional connection with your audience. A Santa on the way can be featured in commercials, social media ads, and promotional materials, embodying the joy and warmth of the holiday season. This can enhance brand recognition and appeal, drawing in customers who associate Santa with positive holiday memories. Using Santa in your advertising can also highlight special promotions or holiday deals, encouraging customers to engage with your brand and make purchases.